concept development, overall branding strategy, call-out engagement design, logo design, and overall brand concept development.
we were originally approached to assist with social media campaigning. through the process, we assisted NHP invest in the value proposition of branding, consistency and positioning. once they were convinced of the value of good design, they got us very busy.
we couldn't possible show you everything we designed, but here are a few samples.
Our role: concept design, branding, logo design, front & back-end social media content development & design
What better way to think of health, than the letter "h"
logo concept development & design | typography design
Nature's Healthy Path authors articles and produces videos that teach, discuss and promote natural health strategies. We designed a standard youtube cover photo for all of thier videos with themes embedded in them. There is no mistaking you are on Nature's Healthy Path, when you see one of these.
call out designs - social media
We love callouts! NHP gave us full creative range on our callout designs. We had fun...
with a little creative freedom from NHP, we started a "Healthy Humor" campaign.
we are just getting started...
Callout fun - "Healthy Humor"
we may have mentioned this before, but we are minimalists in our design goals. Less is more! The letter "h" is an easy way to remember 'health' and the colors are the most recognizable in the health industry. sounded like a good idea to us, and fortunately, to the client too...
youtube channel design & video branding
social media community brand consistency & legacy design/development
One challenging part of social media design is that each social media community has different design requirements. Here is one example of one design that needed various versions. Knowing the dimension for each social media outlet is critical to the consistency and design legacy you share online.
facebook cover photo
google+ page photo
blogger header photo
linkedin business page header photo
twitter cover photo
youtube channel cover banner photo
callout designs - health product banners
NHP also sells natural health products. these callouts do just that, call out to potential buyers. we call it the 'Young' campaign
This one is our favorite.